Topshop.com has revealed its new collections for Christmas 2010; Snow Queen, New Puritan, Demi Couture and Abigail's Party, all available online and in store. The clothing retailer has also released a behind the scenes video highlighting the individual style of each collection.
Snow Queen is inspired by the textures of the natural world and drifts through the snow-covered landscape in billowing chiffon, toughened up with feathers and fur. Sheer mesh tops and dresses are scattered with crystals, whilst fine silver lace knits are reminiscent of suits of armour. Studs and spikes are replaced with chains and chainmail, whilst fur, feather and fluffy marabou trims decorate tops and dresses. Dresses are long and frothy, or cut short at the front with a dramatic train at the back. The Snow Queen girl makes a dramatic statement in a look straight out of the pages of a fairytale.
Evoking the new minimalism that is taking hold of wardrobes, the New Puritan collection draws inspiration from a medieval, puritanical era. The spray-on body con, studs and spikes of previous trends are replaced, with a focus on a new clean, straight-cut silhouette and a mood of softened austerity. Razor sharp tailoring is key and includes tuxedo suits, waistcoats and lean cigarette pants. Capes are also important, and have an almost Vatican-inspired appeal. Alongside tailoring, evening shifts and tunics also feature in leather and velvet. The New Puritan girl makes a statement of simplicity.
The third collection in Topshop's Christmas offering, Demi Couture offers up mini dresses in candy colours, inspired by '60s party dressing. Baby doll dresses are worn with fur or marabou tippets, whilst shell tops are teamed with matching flared trousers and pussy bow blouses come in jewel colours. The silhouette is neat and tidy, often with a flick hem, but the fabrics are richly textured, and include boucles, tweeds, heavy guipure lace, appliqué and Lesage embroidery techniques. Jewels and embellishments add further interest. Colours include butterscotch, peppermint and nectarine.
www.topshop.com
